Our daily mission is quite simple: Help our clients become the one logical choice their target customers want to do business with.
We make this mission a reality by developing strategic plans, and by producing outstanding creative assets that transform spectators into customers.
We’ve developed our Master Recipe to Help our clients become the one logical choice in the market
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Based on reality : Discovery Phase
We analyze the full scene, both on already-existing brand assets as well as current market situations.
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Aimed Towards Results : Strategy Phase
Based on information from our research, we determine measurable goals to achieve, plus the exact steps required to meet them.
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Creatively developed : Production Phase
Our top creatives produce all visual and interactive assets required to run your strategy and attract your audience.
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Organized in propagation : Distribution Phase
We output all assets produced, according to a carefully drawn plan, founded on proven technical and strategic processes.
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Numerically measured : Analysis Phase
We measure the success or challenges in all previous steps, and determine correction and/or optimization opportunities to secure a great ROI.
We also offer resources that help define our clients’ digital roadmap:
Workshops and Webinars
YMMY Digital Breakfast
Publishing:
FREE valuable content:
All content and resources are produced in-house by the team at YMMY Marketing.
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Alex Rodríguez
Director of Creative Strategy
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Years of Experience
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Awards
6
For the last two decades, Alex has developed high-end digital campaigns for some of the world’s most renowned brands.
Alex is also an international speaker, a blogger (12 years), and podcaster (10 years).
He is the author of Digital BACON: Make Your Online Presence Irresistibly Attractive” and Sell You Before You Sell. He publishes his books to show business owners, decision-makers, and marketers how their business can sizzle online and how their leaders can raise their profile.
The books themselves are case studies of a successful launches:
- #1 book in Sales & Marketing on iBooks
- Top 20 in the Business category on iBooks
- Top 20 Hot & New Releases on Amazon, Business/Marketing category
- Amazon best-seller in four different categories on Amazon (Spanish edition)
Alex has had the privilege of developing both strategy and creative on successful online experiences for brands such as:
…among many others, which have resulted in millions of dollars in sales in record periods of time.
He has received some of the industry’s most prestigious awards in Web, Advertising, and Social Media.
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Chava Santana
Director of Interactive & Design
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Years of Experience
Chava boasts years of professional experience, designing for print media, traditional advertising, and modern Web. She holds two Bachelor degrees: the first one in Advertising and Graphic Design, and the second one in Web Design and Development (Full Sail University, Valedictorian of her class).
She is known for her skills in brand identity development, a deep understanding of design principles, and an accurate eye for content architecture and usability. She is knowledgeable about Responsive Web Design, and WordPress custom theme design / development.
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Amaury Pumarol
Web/Graphic Designer
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Years of Experience
Amaury is a professional Graphic Artist with a Bachelor’s degree in Graphic Design, and a Post-Graduate degree in Digital Design. He is experienced in output for several types of media, including print, web, and motion graphics.
He is knowledgeable and passionate about brand identity, art, music, and technology, and is known for skillful usage of graphic design software and creativity.
